“…So long as the PR is good, it doesn't matter about policies” - Artist Statement
Let's Go! was commissioned by CIRCUIT and The Physics Room for Party Political Broadcast, a 2017 project in which six artists were given a time limit of 30 seconds in which “to offer their vision for (New Zealand’s) future”.
Originally developed in the 1960s for television, a Party Political Broadcast typically featured one politician speaking direct to camera, or a montage of images suggesting New Zealand as a country engulfed in economic and social peril, or on the cusp of prosperity for all. The Party Political Broadcast would screen in the regular television ad breaks, between commercials for butter, deodorant and other consumer products.