"Two people methodically stretch rubber bands around a watermelon. Carr has formalised the web-sensationalisation of this activity, displaying the full length of this action in a gallery setting. He denies us the instant satisfaction of scrolling through the video online to start the film just before bursting point, and the humour and empathy that comes from watching a wider shot with anxious participants. The only sound is the rubber bands rhythmically snapping tight around the watermelon."